Evidence-led comparison
Both platforms deliver online coaching. The bigger decision is whether you want a long-established coaching ecosystem with broad add-ons, or one connected CoachOS journey from your public website and first enquiry through to coaching delivery.
Side by side
Every competitor statement below points to an official source. “Unknown” means the reviewed pages did not provide enough evidence; it does not mean the feature is absent.
| Capability |  CoachOS | ABC Trainerize |
|---|---|---|
| Starting subscription Public monthly entry point; currencies are not converted. | Included Starter is £59/month for up to 10 active clients. Checkout shows the current free-trial terms. 1 | Included Basic is free for 1 coaching client. Grow is listed at $9/month for 2 coaching clients; Pro 5 is listed at $23/month. 8 |
| Website, funnel and Link in Bio Public acquisition pages rather than the logged-in coaching app. | Included Paid plans include a responsive coaching website, VSL funnel, Link in Bio, forms and booking pages. 13 | Partial Grow includes a Trainerize.me profile and product storefront. The reviewed official pages do not describe a general-purpose website or VSL funnel builder. 8 |
| Lead capture and sales workflow Moving a visitor from enquiry towards becoming a client. | Included Public forms and applications feed a staged lead pipeline with source context, offers and supported conversion to onboarding. 32 | Add-on The Business add-on covers prospects, trial products, referrals and sales automation. Pro also lists custom consultation forms. 89 |
| Prospect booking A public path for a lead to choose an available time. | Included CoachOS includes public booking pages, configured availability, questions and a booking linked to the lead journey. 3 | Add-on Premium scheduling, shareable booking links and prospect booking are described under the Business add-on or included Studio plans. 89 |
| Workout delivery and progress Programming, client logging and progress context. | Included Structured workout programmes, client logging, goals, measurements, photos, history and trends are part of the coaching workspace and client app. 45 | Included Workout programmes, tracking, custom client programmes, progress tools and compliance metrics are listed across Trainerize plans. 89 |
| Nutrition coaching Meal tracking compared with advanced plan creation. | Included Nutrition plans, targets and supported meal and recipe guidance are included in the core coaching workspace. 4 | Partial Basic nutrition tracking is included. Advanced meal planning and recipe tools are a paid add-on on Grow and Pro, and included with Studio. 89 |
| Messaging and voice notes Direct coach-client communication. | Included Real-time messages, voice notes, images and supported documents are available in CoachOS. 4 | Included Trainerize documents in-app messages, voice messages, photos, video messages and PDFs on web and mobile. 10 |
| Coach payments Selling coaching services and taking client payments. | Included Stripe offers and payments are included. A 0.5% CoachOS platform fee applies only to payments processed through CoachOS. 12 | Add-on Stripe Integrated Payments is listed at $10/month on Grow and Pro and included with Studio. 8 |
| Wearable and health integrations Availability varies by provider, device and approval state. | Partial Apple Health and Health Connect are live. Compatible providers may contribute through those hubs; WHOOP remains limited while production access is reviewed. 6 | Included Trainerize lists Apple Health and Apple Watch, Garmin, Fitbit, Withings, MyFitnessPal and other direct integrations, subject to plan and device support. 89 |
| Coach-branded app-store listing A mobile app published under the coach or business brand. | Unsupported Clients use the CoachOS-branded iOS and Android apps. A coach-owned app-store listing is not a current public CoachOS capability. 5 | Add-on Trainerize offers Pro custom branding as an add-on and includes more extensive branded-app options with Studio plans. 811 |
| Missed-workout sequence adaptation What happens to programme order when a planned workout is missed. | Included Smart Rest Days preserve the coach-authored workout sequence while adapting the calendar around actual completion. 7 | Unknown The reviewed official Trainerize pages do not provide enough detail to confirm an equivalent sequence-preserving workflow. 910 |
Pricing note: Published prices are snapshots in each company’s own currency, before applicable tax. They are not converted or presented as a like-for-like total cost. Check the linked pricing pages before buying.
A fair decision
Choose Trainerize if…
Choose CoachOS if…
Fit by stage
Trainerize has the lower financial entry point: its Basic plan supports one coaching client for free. CoachOS starts higher because its Starter plan also includes the public acquisition and sales surfaces.
Choose based on workflow shape. Trainerize brings a deep coaching ecosystem and integrations; CoachOS brings the public website-to-lead-to-client journey into the same workspace.
Trainerize Studio explicitly targets established teams and locations. CoachOS Team targets one shared coaching brand, starts with two active coaches and supports up to 500 active clients shared across the team.
Switch carefully
CoachOS can assess eligible data and an assisted path. Scope, responsibility and timing are agreed case by case; not every historical field or external tool can be imported automatically.
Discuss your migrationList active clients, programme templates, exercises, nutrition resources, forms, messages, files, payments and future bookings.
Agree which eligible data can be assisted into CoachOS and which history should remain as a read-only archive.
Move a small representative client group, validate programming and communication, then collect coach and client feedback.
Set a date, tell clients what changes, verify new logins and active programmes, and keep a rollback record.
Comparison questions
Not at the entry level. Trainerize lists a free one-client plan and a $9/month two-client Grow plan, while CoachOS Starter is £59/month for up to 10 active clients. The scope is different: CoachOS Starter also includes website, funnel, forms, booking and lead-pipeline tools. Compare the complete stack you would actually use, and do not treat USD and GBP prices as directly equivalent without checking current exchange rates and taxes.
No. Trainerize has strengths including direct integrations, studio and multi-location tooling, video add-ons and custom-branded-app options. CoachOS is differentiated by connecting public acquisition and sales workflows to coaching delivery. Unknown or unsupported rows are stated plainly in the table.
CoachOS can assess eligible data and an assisted migration path. Scope, responsibility and timing are agreed case by case; not every historical field, message, payment record or external integration can be imported automatically.
The evidence was reviewed on 19 July 2026. Growth and Product own a quarterly review, next due 19 October 2026, with an earlier review whenever a cited pricing, plan or product source changes.
Evidence record
Review this page earlier than 19 October 2026 if any cited pricing, plan, integration or product page changes. Until reverified, an expired competitor claim should be marked “Unknown”, not carried forward.
ABC Trainerize and Kahunas are trademarks of their respective owners. Their logos are used only to identify the products being compared. CoachOS is not affiliated with or endorsed by either company.
See it for yourself
Check the public evidence, list your must-have workflows and try the products with representative clients before moving your business.